Storytelling 103: Bring a Solution

Our stories empower our ability to develop lasting relationships with elected officials. Don’t waste the opportunity.

Storytelling 102: Call on Your Hero

Data suggests that, after a presentation, 63% of attendees will remember a story you tell. Only 5% will remember your statistics. Let that sink in for a moment. Only 1 in 20 will remember the data you present in a meeting. (Trust me, I fully recognize the audacity of starting a post about avoiding statisticsContinue reading “Storytelling 102: Call on Your Hero”

Write Your Script, But Bring Your Eraser

Since we’re in the process of talking about storytelling, I thought you’d appreciate this personal piece from Abe Jacob – joining us again to share a little about his career path. – LC Is our first thought always our best thought? Being a small-town boy turned Columbus suburbanite, I have often reflected on the evolutionContinue reading “Write Your Script, But Bring Your Eraser”

Storytelling for Advocates 101

I’ve written about this before, but it bears repeating: your volunteer advocates are the most valuable, and the most underutilized resource for your organization. There’s data to back this up. The Congressional Management Foundation has looked into the concept for years. Their conclusions are pretty startling. While an overwhelming majority of senior staff and legislatorsContinue reading “Storytelling for Advocates 101”

Opposing Isn’t Good Enough

I’m watching an absolutely painful interview clip right now. I’m not going to offer context out of respect for the victim, er, interviewee. But suffice it to say that a public persona is being re-defined in front of my eyes. In watching this particularly brutal exchange, I’m reminded of a lesson from former Speaker ofContinue reading “Opposing Isn’t Good Enough”

The Sky is Falling

“So, NASA’s OSF tells us that the 30th Space Wing at Vandenberg Air Force Base believes that a Chinese satellite has fallen out of its orbital… flight plan. The last detection the 30th had placed it in what they call a “degrading orbital path” and it’s now dropped off their radar, suggesting it’s begun aContinue reading “The Sky is Falling”

The Weight of Our Words

Words have meaning. That’s a pretty simple statement, right? Obviously words have meaning, or else we wouldn’t use them. But sit with the phrase a little longer, and you may just stumble on to why this statement is drilled into the minds of leaders at every level of our military. As a Marine officer, youContinue reading “The Weight of Our Words”

Complicated Cal

You may not be able to judge a book by its cover, but you can judge it by the wear and tear. I don’t really care for clean books. Yes, I absolutely want to pass along an extensive library to my kids some day. But under no circumstance should they expect those books to beContinue reading “Complicated Cal”

Sam’s Formula for Storytelling

Do you have a scene from a television show or movie that continues to live rent free in your mind? Mine’s pretty easy to pick. It’s stood the test of time with me – a regularly reviewed inspiration and simultaneous rebuke against me when I’m falling short. You’ll probably be able to guess that it’sContinue reading “Sam’s Formula for Storytelling”

Be bold. Be brief. Be gone.

“Be bold. Be brief. Be gone.” It’s a phrase I first heard as a young lieutenant. Like many graduates of liberal arts colleges, I’d mastered the art of adding more than enough fluff to any presentation to fill my allotted time. But what my classroom instruction failed to convey was the lack of patience theContinue reading “Be bold. Be brief. Be gone.”